The latest web presence optimization news from WPOinc

Here you’ll find our recent news announcements and media coverage from around the web and in print.

Media Coverage

May 2, 2013   Competitive Multi-Channel Marketing Metrics: Web Presence Optimization | Social2B
April 9, 2013   The Importance of PR and Social Media Metrics | The CMO Club Blog
March 28, 2013   Measuring Multi-Channel Marketing Performance for CMOs | Social2B
March 19, 2013   Search Engine Optimization crucial for small businesses | Rochester Post Bulletin
March 4, 2013   Web Presence Optimization Innovator WPOinc Announces Early Adopter Program for Groundbreaking WPO Metrics Dashboard | Minnesota Public Relations Blog
February 11, 2013   Online marketing dashboard measures ‘web presence’ | Minneapolis StarTribune
January 30, 2013   Minneapolis PR agency spins out SaaS dashboard | TECHdotMN Blog

News Releases

February 28, 2013   Web Presence Optimization Innovator WPOinc Announces Early Adopter Program for Groundbreaking WPO Metrics Dashboard
January 3, 2013   Minneapolis Top 25 PR Firm KC Associates and B2B Marketing Blog Webbiquity.com Join Forces to Offer Web Visibility Metrics

  • What is WPO?

    Web presence is essentially web visibility—it’s about being as ubiquitous and easy-to-find as possible when buyers are searching for what you and your competitors sell. Any information about your company or products that appears somewhere online contributes to your web presence. Tracking, managing and continually improving this for relevant, maximum exposure is optimization.

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